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"Now,
when you boys have been such good lads, you get to eat chocolates!
Goodies, these, huh? Marabou chocolate!" Two boys in
the public garden Kungsträdgården in Stockholm
stands in front of the statue of Charles XII pointing to the
east with his forefinger. The king on his mounting is suddenly
seized by the desire for chocolates and starts licking his
lips: "Goodies? I say: On our Royal honour! Our Royal
tummy is rumbling dreadfully, I must say."
The commercial
for Marabou, shot during a winter day in Stockholm towards
the end of the 1920s, is in fact, a congenial short film about
a monarch's desire for chocolates. So eager to sink his teeth
in a chocolate bar from Marabou is the king indeed that he
steps down from the statue mounting and starts walking, sword
and all, right through Stockholm. He finds himself a candy
store, shoplifts it for lots of sweets, and returns to his
mounting.
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