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In December 1919, two months before Svenska Biografteatern - Svenska Bio (the Swedish Cinema Theatre) became Svensk Filmindustri - SF (Swedish Film industry) through a fusion, the company recorded a couple of sequences with the athlete Viking Cronholm. This urbane charmer was a physiotherapist, boxing instructor, athlete and the person who introduced "jiu jitsu" in Sweden. He was an early media celebrity who, for instance, appeared in caricatures, and it is not surprising that Svenska Bio made a film feature about him. With a bare chest, pomaded hair parted to one side and with swelling arm muscles, Cronholm proudly showed himself off to the audience.

The film sequences with Cronholm were kept in SF's film archive. During the years they survived fires and transfers, and after more than 40 years they were finally incorporated into a new media context at Sveriges Radio - SR (the Swedish Broadcasting Corporation) in their film and TV archive. In the sequences with Cronholm available on the following web pages about the project "Reel History" and its pre-history, the pictures of the agile shadow-boxer have once more been moved.

In cooperation between Sveriges Television - SVT (the Swedish public service broadcaster) and SLBA (The National Archive of Recorded Sound and Moving Images) newsreels covering more than 60 years and thousands of short films have been digitalized in order to facilitate research. The project - financed by the Bank of Sweden Tercentenary Foundation and Knut and Alice Wallenberg's Foundation - consists of several phases and has been running for many years.

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